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A better business website.
Built for search and AI discovery.

Make your first impression count. DashTrack designs and builds small business websites, then brings hosting, security, and website support together so your site keeps working for you.

New website or a fresh start. Built around your business.

New website or fresh start?

Bring the website you have or the business you are building. DashTrack shapes the work around what you need.

01An existing website

Refresh your website.

Keep what is useful. Rethink what gets in the way. DashTrack reviews your existing pages, mobile experience, and the routes people take through the site.

An AEO Surge readiness audit can identify gaps to address in the rebuild.

02A first website

Build your first website.

Start with your services, location, and the customers you want to reach. Those details give the website its shape, even if you have never had one.

A brand voice guide and market analysis are included tools. A separate brand identity project is scoped and quoted before the work begins.

Good design is just the beginning.

A website is more than its pages. The semi-managed plan brings design and technical foundations together, with website support after launch.

  1. Design that feels like your business

    A custom website, built around your services and an agreed sitemap.

  2. A structure that makes sense

    Clear content, page titles, metadata, and structured data help explain what each page is about.

  3. A home for your website

    Hosting is included, keeping the website and its technical home in one plan.

  4. Security in the foundations

    HTTPS and website security are part of the plan, not an afterthought.

  5. Room for everyday changes

    Website support is included. Request changes to existing pages as your business moves forward.

Make your business understandable.

What you do, where you work, and how you help. Organize those details for people, search engines, and AI assistants.

01Business facts

Start with what is true.

  • Services & locationsWhat you do and where you work.
  • Questions & answersThe information a visitor needs next.
  • Accurate business factsConsistent details across the website.

02Useful pages

Give the information
a clear home.

Title
The subject of the page
Content
Readable, useful answers
Structure
Meaning that matches the page

Pages search can follow.

  • Service pages with descriptive titles and URLs
  • Accessible layouts that work on phones

03Search & AI context

Make it understandable.

Search enginesClear subjects and useful pages
AI assistantsAnswers with consistent context

Answers with context.

  • Direct answers and consistent business details
  • Structured data that matches each page
A content structure, not an audit result or a promise of visibility.

AEO Surge readiness audit

Find gaps. Plan. Recheck.

Review an existing site's crawler access, structured data, content, and technical health. Use the findings to plan the rebuild and recheck the work.

Get your free website audit on AEO Surge (opens in a new tab)

Tracking AI mentions and citations over time is a separate AEO Surge subscription. It is not included in the website plan.

Websites shaped around different businesses

Skip examples
A wooden desk and visitor chair in a softly lit office

Insurance agencies

Make the next conversation easier.

Explain your coverage clearly, introduce your agency, and give people a straightforward way to ask about a quote.

Explore insurance websites
Two people seen from behind at a meeting table near a window

Professional services

Make your expertise easier to understand.

Show who you help, what you do, and why it matters. Make the path from a first visit to a conversation easy to follow.

Explore professional websites
A mechanic seen from behind working beneath a car on a lift

Auto repair

Help the right customer find your shop.

Put your services, location, and contact details where people expect them, especially when they are looking on a phone.

Explore auto repair websites
A landscaped garden with a stone path and desert plants in evening light

Landscaping

Give good work room to speak.

Bring projects, service areas, and the kind of work you want more of into focus. Help visitors picture what you can do for them.

Explore landscaping websites
A technician seen from behind working beside a water heater in a home

Home services

Show where you work and how you help.

Put your services and coverage area together, with a direct way for someone to get in touch about the work they need.

Explore home services websites
A candlelit restaurant table with glassware and a warmly lit bar behind it

Restaurants and hospitality

A warm welcome starts online.

Bring your menu, atmosphere, hours, and reservation links together. Make planning a visit feel as considered as the visit itself.

Explore hospitality websites
Hands photographing a pizza with a smartphone beside a laptop
A thoughtful first impression.

Hospitality is where we begin

DashTrack began by building websites and digital tools for restaurants and bars. That attention to how a business presents itself carries into business websites beyond hospitality.

Whether someone is choosing a place to eat or a professional to speak with, the website should make the business, its services, and the way to get in touch easy to find.

Covered along the way.

Outside perspectives on DashTrack's hospitality roots and early work.

Explore press & recognition

A clear path from conversation to launch.

Agree on the work, gather the content, then build and review it together. The relationship continues with support after launch.

  1. Stage 01 of 05

    Talk through the scope

    Use the 15-minute call to discuss your business, sitemap, and anything that needs a separate quote.

  2. Stage 02 of 05

    Gather the content

    Onboarding brings content, photos, and brand assets together. Connections with other platforms are discussed before committing to the work.

  3. Stage 03 of 05

    Build and review

    Review the design and content against the agreed plan before the site goes live.

  4. Stage 04 of 05

    Prepare to launch

    Plan the move, including useful pages and links to keep or redirect.

  5. Stage 05 of 05

    Request ongoing changes

    Hosting, security, and website support continue when existing pages need a change.

Choose how you pay. Keep the same care.

Monthly or annual, the website service is the same. Design, hosting, security, website support, and useful tools stay together in one plan.

Useful tools, included in the same plan.

  • Analytics
  • Blogging
  • Optimized AI blog writer
  • CRM
  • Forms
  • User controls
  • Brand voice guide
  • Market analysis
  • Media management

Your initial build

A one-time build fee, separate from ongoing service.

Website sizeMonthly plan buildAnnual plan build
Up to 15 pagesFrom $500Included
16 to 30 pagesFrom $500 plus $100 for each page over 15$100 for each page over 15
31+ pagesCustom build quoteCustom build quote with $500 discount

Questions, answered.

Thinking through a rebuild, a first website, or what comes after launch? Start here.

Why choose a semi-managed website service?

The website is the starting point, not the whole job. DashTrack brings design and build together with hosting, security, and website support.

You have a way to request changes as your business moves forward, rather than leaving the website as it was on launch day. Larger additions, redesigns, brand work, and integrations may require additional fees.

Can you rebuild the website my business already has?

Yes. We look at your current site, the services it needs to explain, and the pages and links worth keeping. Then we agree on a sitemap for the new build.

For an existing website, an AEO Surge readiness audit can help identify gaps, plan the rebuild, and recheck the work.

Can I keep my current domain when my website is rebuilt?

A rebuild can keep the domain your business already uses. We plan the move before launch, including redirects for useful existing pages and links.

Bring your current website to the call so we can talk through what needs to be preserved.

Do I need an existing website to get started?

No. We build first websites as well as replacements. We start with your business, your services, where you work, and the customers you want to reach.

The plan includes a brand voice guide and market analysis to support the website. A separate brand identity project is scoped and quoted before the work begins.

How does the website support SEO and AI discovery?

We build around clear service pages, descriptive titles and metadata, useful answers, and structured data that matches the visible content. Technical foundations include mobile-friendly pages, accessibility, and clear crawler access.

These help explain your business to people, search engines, and AI assistants. They do not guarantee rankings, traffic, or AI citations.

Is ongoing AEO Surge monitoring included?

No. An AEO Surge readiness audit helps us find gaps in an existing site, plan the rebuild, and recheck the work.

Monitoring whether AI assistants mention or cite your business over time is a separate AEO Surge subscription. It is not included in the website plan.

What happens when my website needs a change?

Send a request through support. Website support for changes to existing pages is included in the plan.

Larger additions, redesigns, brand work, and integrations are scoped before proceeding and may require additional fees.

Can the website connect with other software we use?

We can discuss connections with other programs and platforms during onboarding. Feasibility and any additional cost depend on the integration.

We confirm the scope before committing to a connection, rather than assuming every platform will work the same way.

Do you build online stores?

No. Online stores, carts, and checkout are outside what we build. This service is for business websites that explain your work and help people take the next step.

If you use a third-party ordering or reservation service, we can discuss linking to it from the website.

Does this change my existing DashTrack agreement?

No. The prices on this page are for new customers, per website. Existing customer agreements do not change.

Labs and Legacy Dashboard remain available in the navigation for existing customers.

The next chapter

A better website starts with a conversation.

Have a site to replace or a business to introduce? A 15-minute call is a clear first step toward the right website and a practical plan for the work.

Opens Google Calendar so you can pick a time.